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The Legendary Troll King
When Kraft announced this week that the new name of its snack division would be Mondelez International, many Americans didn't dig it. Russians, though, may take offense to it. The pronunciation of the new name, "mohn-dah-LEEZ," apparently sounds like a vulgar Russian term for an oral-sex act, bringing an entirely new meaning to snacking. Kraft says the new moniker is supposed to mean "delicious world" and says it did its due diligence, testing the name in 28 languages and finding any misinterpretations to be "low risk."